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WRITING | STRATEGY | BRANDING | EXPERIENTIAL

ABOUT 𖣂
Blackthorn Creative was founded on the principle of brand empathy — a refined intuitive ability to access a brand’s essence to unlock rare insights, elevate presence, and inspire authentic new connections.
For over a decade, we’ve crafted uncommon creative, dynamic strategy, and immersive events for client partners Hyatt, AWS, Pernod Ricard, Kraft Heinz, and many more.
Founder Rae Roache is an award-winning screenwriter with an LA eye, Chicago grit, and a NOLA spirit.

WRITING
& NAMING
S E L E C T C L I E N T S
C O P Y W R I T I N G
B R A N D B O O K S
G H O S T W R I T I N G
P R E S S R E L E A S E S
S C R E E N W R I T I N G
I N - S T O R E & O O H
S P E E C H W R I T I N G
T R E N D A N A L Y S I S

BRANDING & STRATEGY
S E L E C T C L I E N T S

“Rae is an amazing writer and a powerhouse strategist who never backs down from a challenge. Her research savvy and storytelling abilities give her work a distinct point of view this industry needs. Brilliant mind and kind soul find the perfect balance this one. Those who are able to work with her are lucky.”
Tara Kamail | VP Strategy
Soulsight Branding Agency

& NAMESTORMING
BRAINSTORMING
S E L E C T C L I E N T S
"Everything
you can
imagine
is real."
PICASSO

PR & EXPERIENTIAL
S E L E C T C L I E N T S

SCREENWRITING
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“Creativity is a wild mind and a disciplined eye.”
DOROTHY PARKER

CREATIVE DIRECTION
F A C T O R _
BRAND REFRESH, COPY
K A T Y P E R R Y x C L A I R E ‘S
LOCATION SCOUTING, NAMING, PR, EVENTS, COPY, SCREENWRITING
H Y A T T H B A R
NO BUDGET BRAND REFRESH, COPY
T H E B E R N I C N Y C
COPY, SIGNATURE HOUSE LAVENDER LEMONADE

“They always say time changes things, but you actually have to change them yourself.”
ANDY WARHOL

B L A C K T H O R N CREATIVE
Let's Talk. Let's Talk. Let's Talk. Let's Talk.
Let's Talk. Let's Talk. Let's Talk. Let's Talk.
PHOTOGRAPHY
CHICAGO | JYVÄSKYLÄ | LOS ANGELES